ABOUT US

As a Napa Valley native, one of my first jobs was working summers at the Oakville Grocery where I cultivated an early appreciation for fine foods and wine. Throughout my years in the Valley, this appreciation has become a passion.

I attended the University of California at Santa Cruz where I received a degree in Environmental Science and Planning. I then turned my love of music into a career by expanding my Disc Jockey business, developing a large radio fan base, and creating a successful record label called Rhythmatrix.

Soon after University, I used the computer knowledge I gained in the music business to become an Evangelist for Apple Computer and a Technical Services Manager for JIAN, a marketing software company.
Leaving the Silicon Valley for San Francisco, I began a new career in Professional Publishing with the Thomson Group of companies where I was a Technical Support Strategist.

My work took me all over the country, and after many years away, I became homesick for the Napa Valley. Coming back to Napa allowed me to meet my wife Jennifer Rue, Assistant Winemaker at Napa Wine Company, Winemaker at Moffett Vineyards, Screenplay and a few other ultra premium brands. It also alowed me to grow our family with our first son, Otto Anderson Rue.

Making a life-long commitment to the Napa Valley wine industry, I joined Benson Marketing Group where I developed many of the Internet marketing strategies and tactics I use today.

I am currently working with a close network of other wine professionals including designers, photographers, public relation specialists, and various Application Service Providers.

Along with wine marketing I continue to pursue my love of music by DJing around the Napa Valley, and creating my own computer based music.

I have also indulged my hobby for vintage motor scooters by founding the Napa Valley Scooter Club and leading group rides up and down the Valley.